History of Simply Southern Collection
Simply Southern was established in 2005 in Greensboro, North Carolina, by Creative Director Ginger, who had a vision of creating a line of affordable t-shirts that captured the essence of Southern culture. What began as a small kiosk in a mall has blossomed into a thriving business with a robust wholesale division, supplying over 6,000 independent retailers across the country. In addition to this impressive reach, Simply Southern operates 31 of its own retail stores, showcasing a diverse range of products that resonate with customers who appreciate Southern charm and style.
The mission of Simply Southern is to produce high-quality, affordable products that bring joy to people's lives while also extending a helping hand to those in need. This commitment to both quality and compassion is at the heart of the brand, reflecting a dedication to making a positive impact in the community. By focusing on creating items that not only delight customers but also support charitable efforts, Simply Southern embodies a philosophy that values both happiness and social responsibility.
The name 'Simply Southern' was chosen to evoke the spirit of a lifestyle characterized by warmth, hospitality, and a slower pace, where neighbors lend a helping hand to one another. This ethos is beautifully reflected in the brand's products, which feature catchy phrases and distinctive designs that resonate with customers.
As the popularity of Simply Southern's designs grew, other retailers took notice and began inquiring about how they could stock these sought-after shirts in their own stores. This surge in demand led to the establishment of a wholesale division, allowing the brand to reach a wider audience while maintaining its core values.
Beyond its commercial success, Simply Southern is deeply committed to philanthropy, having donated more than $15.3 million in cash and merchandise to various charitable organizations. This dedication to giving back is woven into the fabric of the brand, reflecting a strong sense of community and social responsibility. By supporting numerous causes, Simply Southern not only promotes its products but also fosters a culture of kindness and generosity, making a positive impact on the lives of many.
Today, Simply Southern continues to thrive, offering a diverse range of clothing, accessories, and gifts that celebrate southern charm and community spirit, all while staying true to its mission of spreading joy and supporting those less fortunate.
Did you know Boger’s Shoes offers a delightful selection of Simply Southern merchandise?
From
May 1 to May 15, 2025, you can enjoy a fantastic
20% discount on all Simply Southern items, making it the perfect opportunity to find that special gift for Mother's Day or to treat yourself to a stylish new shirt just in time for summer. Don't miss out on this limited-time offer to embrace the spirit of Simply Southern while enjoying significant savings!
